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Beyond Branding is written by members of The Medinge Group

The Beyond Branding blog


December 09, 2005

Folks don’t trust big business any more 

We said it when we started the Medinge Group. We said it when we wrote Beyond Branding. Now The New York Times is reporting it: needs to be responsible, because more than ever, people don’t it. (Thanks to fellow Medingeite Denzil Meyers at Widgetwonder for the link.)
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