Beyond Branding

   
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Beyond Branding is written by members of The Medinge Group

The Beyond Branding blog


February 02, 2004

Is this the clearest statement you know of why Beyond-Branding is pivotal to all our futures? 

Tell us if you have a better one.

We need to challenge the short-term commercial thinking that currently has veto power over global decision-making. Our basic problem is not a “values vacuum” but the fact that values that are widely agreed by the global citizens' community are not acted upon. Its voices are drowned out by the global power of commercial speech. ”Censorship by sound bites” also makes serious debate on implementing substantial change ever more difficult. Source Commissions for World's Future.
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Authors’ and associates’ individual blogs

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