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Beyond Branding is written by members of The Medinge Group

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September 19, 2003

How the EU lost the European Cause (and burnt the identity of every European) at Cancun 

Imagine a brand that's origin was 'no more world wars'. That was the only democratic mandate that the EU ever had for existing. At Cancun, in Colluding with the interests of big corporates and trying to rip off all the poorest nations by blackmailing them into trade agreements that would systemically increase their people's debt to feather the profits of the biggest corporations, the EU became the traitor to every European's identity - don't you think

Colludo
prevent the cancer of GATS
the Barry Coates trail to systemising worldwide humanity

Please digest Coates' first principles (for systemically doing the right humanitarian exchanges needed to reduce the desperations or opacities that cause wars). These are generally to do with positive discrimination toward's the world's poorest countries and against the world's biggest short-trem speculating organisations:


Get GATs out

If you're British: Write to your MPs - it was the EU that did it -there isnt a political party that understands poor world priorities and how we as Europeans currently operate policies that are equivalent to unseen genocide on a global scale

Make sure there are political spaces for everyone to see development challenges systemically from the perspectives of the poorest in the world first

Turn it all round - fair trade should be openly regulating the standard of the global corporate not of the poorest nation; a company should not be permitted to trade internationally unless it obeys a minimal ethical list of rights. We have the perfect examples in Enron and Andersen of the opposite of the corporate ethics charter we need if the word democracy is ever to have any honor in century 21.

Understand the dynamics of debt as they are the modern world's mode of slave trading. In every European country, make poor world debt the number 1 issue at the next party elections

Thank god for the farmers and young people at Cancun; thank the devil for the worldwide apartheids spun by the EU's agricultural policy (and any other bushes behind which big business divides trust between peoples sacrificing tomorrow's future on the altar of the last quarter's financial speculations)


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